Never Too Late: Pandemic Propels Older Buyers Online
Make sure your online buying and checkout experience is easy and intuitive or you’ll lose sales. If you propose to add e-commerce to your corporation, you want to know what’s going to deter, rather than appeal to, customers. Almost half of online shoppers reported that extra charges, such as transport and taxes, will stop them from transferring forward with their purchase through the checkout process. Other inhibitors embody requiring shoppers to create an account, sluggish delivery instances, web site privateness issues and a long or sophisticated checkout course of.
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